Why is a company's credit rating significant during restructuring?

A company's credit rating is significant during restructuring primarily because it directly influences borrowing costs and the ability to raise capital. When a company undergoes restructuring, it often faces financial difficulties that can lead to a downgrade in its credit rating. A lower credit rating signals to lenders and investors that the company is a higher risk, which typically results in higher interest rates on loans and a more challenging environment for issuing new debt or equity.

Improving or maintaining a favorable credit rating is essential during restructuring because it can help a company secure the necessary financing to support its turnaround efforts. Additionally, a better credit rating can enhance investor confidence, making it easier to attract investment and negotiate better terms with creditors.

The other options presented do not have a direct impact on the restructuring process in the same way that credit ratings do. Employee salary adjustments, marketing strategy, and customer satisfaction levels are certainly important aspects of a business but are influenced by different factors and do not have a core relationship with the financial implications tied to credit ratings during a company's restructuring phase.